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Explore the timeless southern appeal

This is where southern charm meets modern style.

Enjoy the breeze & Save the seas

The average person uses 9 lbs of plastic every month. That is why True South donates a portion of each sale to Oceana. By purchasing a product you directly impact on helping protect and restore the world's oceans.

Explore comfort and style

Whether you're having fun in the sun or having a cold one with friends and family no matter where you're at enjoy some of these durable and stylish hats.

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Facet
Camo Pointer Dog Hat - True South
Camo Pointer Dog Hat
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Camo Southern Life Hoodie - True South
Camo Southern Life Hoodie
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Southern Life Shirt Printify
Southern Life Shirt
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Orange Camo 20oz Tumbler - True South
Orange Camo 20oz Tumbler
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Camo Case - True South
Camo Case
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Price
Price
$28.00 USD
$78.00 USD
$28.00 USD
$26.00 USD
$23.00 USD